Beautiful Color fuses with care. Lush, luxurious color. Lock in moisture with a single swipe of long-lasing, high pigment color that's comfortable to wear and sumptuously soft. Clinically proven to keep lips moisturized all day, Beautiful Color Moisturizing Lipstick is infused with moisture-enriched pigments that provide rich, lasting color and leave your lips feeling soft and smooth. VolulipTM helps to seal in moisture to give your lips a fuller, more sumptuous appearance. VolulipTM has also been shown to increase the look of lip volume by 15% and firmness by 13%. ** For extended wear, pair with Beautiful Color Precision Glide Lip Liner. This creamy, high pigment formula defines lips with waterproof, smudge-proof color that lasts for 12 hours.*
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