Ogilvy on Advertising

Recieved book, Good quality

Best book of all times

Being an advertising professional, this is one of the best books that you would love to read, get insights from and obviously collect.I have always wanted to get a dig into the brain of Ogilvy and the path breaking campaigns they created. A cult in itself!Go read it this weekend :)

A breezy read which teaches you a lot. The funny, witty side of the great American adman will grip you lightly as it cultures upon you the facets, tricks and knack of copywriting and advertising campaigns!

The insights shared by David Ogilvy about great advertising are still relevant in the digital world. Anyone interested in marketing must read this book. It's a light and fun read!

This was my first book (and only book) that I’ve read to “learn” Advertising. Strongly recommend this for anyone who wants to get into Advertising or someone who thinks they “know” Advertising.

Ogilvy On Advertising is a masterpiece and is a must read for somebody looking to get know to the advertising industry. The quality of book was fine and the packaging was safe too.

This is the best book I have ever read on Advertising. It changes your prespective on how things work in this industry. This book has personal views of the man himself, I am glad that I read this book.

A great read to get a base on marketing

This book should be on every marketing person's shelf. It may not be the perfect book but it is a reference and should be read. In today's "everything is tracked" world the simple advice from Ogilvy is more appropriate than ever. He does the perfect balance between pure creativity and data driven marketing.

Insightful and full of illustrations, this book does a great job at educating you about advertising, what works and what doesn't, etc.

躓いた時は、基本に戻る。そんな一冊でした。・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・

訳書の「ある広告人の告白」が非常に面白かったので、原本であるこちらを購入しました。翻訳版には見られなかった、オグルヴィ作の広告の事例が数点掲載されており非常に勉強になりました。英語が苦手な方でも、訳書片手に照らし合わせながら読み進めれば、より深い理解が得られるのではないでしょうか。広告マン必読の１冊だと思います。