ENAMEL SAFE FOR DAILY USE - Gentle enough for everyday brushing without compromising your enamel.
HelloEpic Teeth Whitening Charcoal Fluoride Toothpaste is a 82 ml vegan toothpaste that combines the power of activated charcoal with fluoride to effectively whiten teeth, protect enamel, and prevent cavities. Infused with natural mint and coconut oil, it ensures long-lasting freshness while being environmentally conscious with its sustainable packaging.
Specifications
Units
82.0 millilitre
Brand
Hello
Format
Paste
Age Range Description
Baby
Reviews
4.0
All from verified purchases
R**N
Epic whitening
Thai defo makes your teeth whiter - been using this product over 6 months - taste is good - one downfall it covers the nice white sink forever cleaning but it’s worth it
D**
Not bad
This is ok but doesn’t help to maintain whiteness as well as their other paste.Better tasting though.
A**L
Exactly what it says
I have been very sceptical about any whitening toothpastes after trying many different ones including multiple different ones with activated charcoal in it. I tried it and wow is all I can say. After my first use I noticed a massive difference in my teeth and the flavour isn’t too strong. Definitely recommend
T**A
OK but messy
It’s OK but not especially tasty and it leaves a bit of a mess - more so than other charcoal pastes I have tried.
J**B
Black is the new, er, black
Black toothpaste goes against the grain. Which is probably why my teeth actually do looker whiter after a few uses.
J**E
Black
Strange at first as toothpaste is black. Think it will take time to whiten teeth. Not an unpleasant taste
A**A
Absolute mess in the sink
I never leave bad reviews! But I’ve used charcoal toothpaste before and never has one left such an awful mess. It looks like someone dyed their hair black in my sink. It does come off with a scrub. So if you’re one that doesn’t mind scrubbing your sink two or three times a day, then I suppose you will be fine with this toothpaste. Don’t even get me started on my kids using it in several different sinks 😅
M**.
Dont order breakables from Amazon..
Product is great, but will never order again as delivery driver threw it about 20 feet when all he had to do was knock on the door where I was waiting!!
B**9
Great product
I haven't noticed drastic changes in my teeth, but definitely whitened somewhat in the month I have been using it. It's the best whitening toothpaste if you don't want to go down the chemical road. Absolutely recommend purchasing it. It tastes pleasant enough and leaves your mouth feeling fresh and clean, unlike other "whitening" toothpastes.
K**U
I drink decent coffee and toothpaste helps keep teeth white
Need to clean up after use but only require a small amount of product and i get good result
L**E
it does help clean teeth better.
just put a little on the brush leave it on while you wash your face, rinse out your mouth, use what's left on the brush to go over it again. your teeth will be more clean. x
B**A
Brightens your smile
Messy but cleans beautifully.
Common Questions
Trustpilot
TrustScore 4.5 | 7,300+ reviews
Anjali K.
The product quality is outstanding. Exactly what I needed for my work.
1 month ago
Ali H.
Fast shipping and excellent packaging. The Leatherman tool feels very premium and sturdy.
brush teeth like a boss (aka thoroughly), for 2 minutes at least twice a day or as directed by your dental professional. do not swallow, rinse with a small amount of water. smile often. repeat.
Safety Warning
do not swallow. not recommended for children 6 years or less. keep out of reach of children. do not use if safety seal is missing or broken.
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I tried it and wow is all I can say. After my first use I noticed a massive difference in my teeth and the flavour isn’t too strong. Definitely recommend"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"3.0"},"author":{"@type":"Person","name":"T***A"},"datePublished":"Reviewed in the United Kingdom on 19 June 2023","name":"3.0 out of 5 stars\n\n\n\n\n\n\n\n \n \n OK but messy\n \n","reviewBody":"It’s OK but not especially tasty and it leaves a bit of a mess - more so than other charcoal pastes I have tried."},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"J***B"},"datePublished":"Reviewed in the United Kingdom on 11 May 2023","name":"5.0 out of 5 stars\n\n\n\n\n\n\n\n \n \n Black is the new, er, black\n \n","reviewBody":"Black toothpaste goes against the grain. Which is probably why my teeth actually do looker whiter after a few uses."},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"J***E"},"datePublished":"Reviewed in the United Kingdom on 13 May 2023","name":"5.0 out of 5 stars\n\n\n\n\n\n\n\n \n \n Black\n \n","reviewBody":"Strange at first as toothpaste is black. Think it will take time to whiten teeth. Not an unpleasant taste"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"1.0"},"author":{"@type":"Person","name":"A***A"},"datePublished":"Reviewed in the United Kingdom on 18 April 2023","name":"1.0 out of 5 stars\n\n\n\n\n\n\n\n \n \n Absolute mess in the sink\n \n","reviewBody":"I never leave bad reviews! But I’ve used charcoal toothpaste before and never has one left such an awful mess. It looks like someone dyed their hair black in my sink. It does come off with a scrub. So if you’re one that doesn’t mind scrubbing your sink two or three times a day, then I suppose you will be fine with this toothpaste. Don’t even get me started on my kids using it in several different sinks 😅"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"2.0"},"author":{"@type":"Person","name":"M***."},"datePublished":"Reviewed in the United Kingdom on 9 November 2022","name":"2.0 out of 5 stars\n\n\n\n\n\n\n\n \n \n Dont order breakables from Amazon..\n \n","reviewBody":"Product is great, but will never order again as delivery driver threw it about 20 feet when all he had to do was knock on the door where I was waiting!!"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"B***9"},"datePublished":"Reviewed in Australia on 28 December 2023","name":"\n\n\n\n\n\n\n\n \n \n Great product\n \n","reviewBody":"I haven't noticed drastic changes in my teeth, but definitely whitened somewhat in the month I have been using it. It's the best whitening toothpaste if you don't want to go down the chemical road. Absolutely recommend purchasing it. It tastes pleasant enough and leaves your mouth feeling fresh and clean, unlike other \"whitening\" toothpastes."},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"K***U"},"datePublished":"Reviewed in Australia on 20 July 2023","name":"\n\n\n\n\n\n\n\n \n \n I drink decent coffee and toothpaste helps keep teeth white\n \n","reviewBody":"Need to clean up after use but only require a small amount of product and i get good result"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"L***E"},"datePublished":"Reviewed in Australia on 13 March 2023","name":"\n\n\n\n\n\n\n\n \n \n it does help clean teeth better.\n \n","reviewBody":"just put a little on the brush leave it on while you wash your face, rinse out your mouth, use what's left on the brush to go over it again. your teeth will be more clean. x"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"B***A"},"datePublished":"Reviewed in Australia on 24 April 2022","name":"\n\n\n\n\n\n\n\n \n \n Brightens your smile\n \n","reviewBody":"Messy but cleans beautifully."}],"aggregateRating":{"@type":"AggregateRating","ratingValue":4.166666666666667,"bestRating":5,"ratingCount":12}}
