SoftBaby® is a designer baby clothes label based in New York, USA. We offer colourful, vibrant designs coupled with the highest quality, soft and durable organic cotton, which is friendly to baby skin and the environment. We also use water-base eco-friendly inks for all of our exciting patterns, which means that supporting our brand will help improve our planet. Baby-Friendly Organic cotton is hypoallergenic and does not cause any allergy or irritation when it touches human skin. Babies and children are most vulnerable to the health risks caused by pesticides and fertilisers used in traditional cotton production. The average "100% cotton" product is actually only 73% cotton, with the remaining 27% consisting of chemicals, resins and binders used in farming and manufacturing. When you buy a SoftBaby product you can be confident that your child will be safe from these unnecessary dangers. Eco-Friendly According to the Organic Trade Association, in 2003, United States cotton production contributed to 55 million pounds of pesticides being sprayed on 12.8 million acres of cotton. Worldwide it is estimated that 2 billion pounds of these harmful chemicals were sprayed on cotton crops. SoftBaby addresses these issues by offering cute and unique baby clothes that actually help to make the Earth a greener and safer place for everyone. Ethically Made SoftBaby is also ethically made by using factories where no child labour is used; working conditions are safe and hygienic; fair wages are paid; and no excessive working hours are enforced. We want to continue helping these developing countries by supporting workers improve their standards to live healthier, more productive lives so they can better support their families.
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