Chris Christensen SmartWash50 Whitening & Brightening Ultra Concentrated Dog Shampoo, Makes up to 50 Bottles, Groom Like a Professional, Lavender Fragrance, Made in USA, 16 oz

Great product, works well. Love the scent

This dog shampoo takes the yellow out without effecting the darker shades and leaves the white very white and shiny.

I am very glad that I had read the directions before I used this shampoo. At first glance I thought this was ordinary shampoo, but it's a concentrate that must be diluted. Using the shampoo correctly (follow the directions!) will make the product last longer. And at this price point, I would like to make this last as long as possible!My girl loves to find dirt, especially mud. Keeping her clean is always a challenge, but this shampoo really did do wonders on her coat. After a real good scrub with this shampoo her coat looked as if she came out of a professional groomers!I am very impressed with this product and I surely will be ordering again. I highly recommend!

Every dog groomer I know uses and trusts this brand. I have used the deshedding conditioner, and now I have added this. Oh my goodness. This stuff is amazing. First, a small bottle will last most people a very, very long time. It is a 1:50 ratio, which means that a capful makes a good-sized bottle of shampoo. Also, the name has a solid reputation, so I trust the safety and ingredients of this product line. Finally, the product smells amazing and gets your pooch extra clean and bright. If you have a fluffy white/light colored dog, you have to try this. It really does an amazing job.

I love this shampoo. It's a great whitening and brightening shampoo. It helps brighten the coat on white and black dogs and leaves a nice scent on the coat. The 50:1 dilution ratio is great too, as you're not using too much product.

I've been wanting to try out Chris Christensen's stuff ever since I subbed to the YouTube channel, Girl with the Dogs. I've learned since that the brand is huge in the dog grooming world. Anyways, this stuff goes a long way, as it is very concentrated. I just a quarter cup in my car sprayer bottle to wash my dog, and it made a nice lather.You must try this brand.

I have 5 small dogs and one is incontinent so I am constantly bathing dogs. I have used Chris Christensen products on my crew for over a year now and like it and appreciate how super white the products make my white and mostly white pups so I was excited to try this much more economical concentrate by the same company.To get started I really had to figure out what the dilution rate is, it would have been SO helpful if the company had thought to add some measurements of even just the most common amounts you might be mixing up but no, you have to figure it out yourself and every chart online seemed to say something different. But I think I found a good chart and so I diluted it as directed 50:1 which for a 32 oz bottle meant just 1 tablespoon (which is .5 oz) added to the 32oz of water. What I didn’t factor in though when thinking a diluted concentrate might be just the ticket is that when you use SUCH a tiny amount of concentrate in such a vast amount of water it means you have a runny, harder to control, super watery concoction and not the creamy shampoo I am accustomed to, Yep, I make a mess every time trying to get it on the squirmy dog and waste a ton. I tried a pump first, nope, it just runs thru my fingers when pumped into my hand and you can’t really hold a 32 oz bottle and expect to be able to pump it with one hand while holding your other hand on your dog so they don’t jump out of the sink. So I tried a squirt bottle which honestly wasn’t much easier. And I had trouble lathering it. And I don’t have time to leave it for 5 minutes and since this is so watered down it isn’t that deep purple that gets them super white so I have lost some of the whitening power switching to this. II don’t know, I have used it 4 times now and I may just go back to using a regular shampoo. This is probably good if you are a groomer and want to be super economical washing so many dogs in a day but for me, I don’t love it.

This whitening shampoo works great on our poodle! He's mostly white and is pretty active, so his coat starts looking dull and stained pretty quickly just from running around. This shampoo gets his whites looking brighter than ever and leaves his fur so fluffy and soft! Highly pleased with this brand.

Great product, the only one that gets my dirty Collies whites clean