Where is Tide manufactured?

Our Tide Powder will either be made in August, GA or Alexandria, LA. The Tide Team

The Title and the box in the picture don't say this is HE detergent but the product description does. Is it HE or regular?

Hello Leigh, The front and both sides of this box of Tide has a blue circle with an HE inclosed. On the left hand side of box it says this mark means it is ok for High Efficiency machines. Hover your cursor over the box of Tide on its description page...it will magnify the image and you should be able to see the HE in a circle. Hope this helps!

Can I use cold water?

I almost always use cold water. Works great.

Box states 102 loads but what size load,? - 1 scoop sml, 3 scoops med, 5 scoops large load-makes no sense!

The 102 loads listed on the package refers to regular loads. The Tide Team

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Description

🧺 Elevate your laundry game with Tide Ultra HE – where power meets precision!

SIGNATURE ORIGINAL SCENT - Leaves your laundry fresh with the classic, clean Tide fragrance that everyone recognizes.
STUBBORN STAINS NO MATCH - Acti-Lift Crystals penetrate and lift even week-old stains effortlessly.
ECO SMART MACHINE APPROVED - Formulated specifically for both front and top-loading HE washers, endorsed by manufacturers.
CONCENTRATED FORMULA LESS WASTE - Just one small scoop cleans a full load, maximizing efficiency and minimizing detergent use.
POWER PACKED CLEANING IN A FLASH - HE Turbo technology delivers superior cleaning in quick cycles, beating leading detergents every time.

Tide Ultra HE Powder Laundry Detergent offers 102 loads of high-efficiency cleaning power in a concentrated formula. Featuring HE Turbo technology and Acti-Lift Crystals, it removes tough, 7-day-old stains quickly while being specially designed for both front and top-loading HE washers, saving water and energy without compromising on freshness.

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