Shoe Dog: A Memoir by the Creator of NIKE [Paperback] Phil Knight

Must read. If you want to start reading habit, this is ideal one. Nicely articulated and you can visualise the whole story of Nike. You feel deeply connected and cannot stop from reading. You get to know that Mr Phil Knight is not a superman and his success deeply rooted to his sportsmanspirit, perseverance & thrive for success.

One of the best story tellings ever, inspirational, emotional, so many things to learn.

Fantastic memoir from the founder of Nike. First the good points:1 It is a very detailed and engrossing account of Knight's journey. It reads more like a novel or a screenplay, as it contains anecdotal accounts of the key meetings/interactions that shaped Nike's founding. It keeps you hooked n you are excited to know what's next.2 Knight tells it all, including personal negative traits, as it is. Most would keep the doubtful, negative parts out.3 Not at all preachy as some management bios tend to becomeNow a few disappointments:1 The books stops at 1980 or when Nike went public. This is a big let down esp since you are in 2016! That is too long a time to keep the reader away. So you don't get any view as to how Nike finally took over its arch enemy Adidas. No insights into the athletes that Nike is associated with. If one has to go by the period written in this book the next 35 have been even more eventful. Hopefully Knight will soon bring out another volume.2 While Knight paints the key milestones vividly, the book does not contain any pictures! This is almost unforgivable. The reader is robbed of the opportunity to relate more closely to the characters and enjoy the ride that much more. Not sure about the reason but may be it's the strong headed Knight who did not want to part with his privacy. But a very serious error on part of the publishers!Of course its worth the read!

Excellent story of Nike... Very well narrated and also inspiring

Very good book . To know how Nike was build till it’s running now , and its culture

Just finished reading Shoe Dog. What a story, what a journey, and the way Phil has told made me feel like I am seeing the whole Nike story unfold in front of my eyes. Charged up with so much energy and positivity. Thank you Phil :)

I don't remember the last time I read an autobiography. Perhaps, it was VVS Laxman's "281 and Beyond" quite a while ago. Ignoring my ever growing TBR list, I picked up Shoe Dog on impulse upon reading a review in Facebook.Prior to reading this book, I had no clue about the history of Nike or its founder.The book starts with the author sharing his thought process during his daily run in 1962 as a twenty four year old, quite unsure of what lay ahead of him. From that point onwards, it is like talking to your buddy and discovering his story.Simple language, no management fads, no jargons - plain description of what life threw at him and what he made out of it.Very interesting to know how the company Blue Ribbons was formed, how it became Nike, their management style or rather the lack of it - all the way up to 1980 when they went public.The best part of the book is that Phil manages to suck you into his life and at some point when I couldn't continue, I kept thinking how he is going to sort out his million dollar loan. At another stage, I was thinking why he keeps hiring accountants and lawyers to run his factory. As if on cue, he says "I just didn’t know where else to look for talent", besides "there’s no shoe school, no University of Footwear from which we could recruit".If there is a sequel detailing the post-1980 scenario when Nike grew into a monster that it is now, I would gladly lay my hands on it. In the last few dozen pages, Phil does give a fleeting view of what happened to the leadership team of Nike - Buttfaces, as they are called, after 1980. A detailed memoir like this one would be a great read.In short, I loved the book to bits. No other non-fiction had managed to keep me hooked on till the end and yet made me crave for more. You may or may not buy a pair of Nike after reading this book, but you will definitely feel motivated and inspired. For that alone, Buck, I owe you one.Just read it.

Shoe Dog chronicles the story of founder of Nike Mr. Phil Knight who built up the iconic brand from scratch. The books covers in detail the hurdles he faced be it from the suppliers, the competitors or the Government while trying to stay afloat in the business. Any other man would have given up way back but not Mr Knight.The book covers the period when the author flew to Japan and tied up with a shoe manufacturer to sell their shoes in US till Nike went public in late 70s. The partnership with Tiger shoes of Japan did not last long and slowly the company had to source the shoes from other countries before they started manufacturing them on their own.Being an athlete himself the book also showcases the author’s love for sports especially track and field events.The ingredients behind success of Nike were grit, determination, perseverance and luck. All in all its an engrossing read about the evolution of arguably the most loved shoe brand in the world, Nike – Just do it!!!